You’ve never had a bar like this
Meet the wildly delicious and seriously nutritious high-protein Cereal Bar that will keep you feeling full, refueled, and ready for anything.
You’ve never had a bar like this
Meet the wildly delicious and seriously nutritious high-protein Cereal Bar that will keep you feeling full, refueled, and ready for anything.
A new way to refuel
Forget what you think you know about too-sweet cereal bars and chalky protein bars. We took the serious nutrition of our bestselling cereal and turned it into a crunchy bar that’s packed with flavor, so you can pack more into your day.
News you can eat
Put us to the taste-test, and power your day with a new kind of bar.
Brunch-inspired classics are coming in hot
Turn anytime into brunch time with our limited-edition flavors– French Toast and Banana Muffin. Tastes like the syrup-soaked, freshly baked classics you love. Grab this delicious brunch-inspired duo before it's gone.
Breakfast for
Dessert
Spoon up the most delicious picks of the season! Now you can get the best of both bowls with 12-14g protein, 0g sugar, and 4g net carbs per serving.
We’re building
some buzz
Magically tasty
(without the fake stuff!)
Our formula is unbelievably delicious – and made with no grains, no gluten, and no artificial flavors or sweeteners.
MILK PROTEIN BLEND
Whey protein concentrate and casein contain all 9 essential amino acids.
OIL BLEND
Our high-oleic mix of sunflower oil and avocado oil is high in monounsaturated fats. These heart-healthy fats are also found in extra virgin olive oil.
ALLULOSE
A natural “sugar” that tastes just like the one you’re used to, but has almost no glycemic impact and almost zero calories (less than 0.4 cal/g).
MONK FRUIT
A fruit native to Southeast Asia that was first cultivated by Buddhist monks in the 13th century and traditionally used in herbal medicine.
NATURAL FLAVORS
No artificial flavors, colors, or preservatives. Just ingredients that we’re proud of – and of course, taste delicious.
75,000+ Five-Star Reviews
"The honey graham flavor is phenomenal! I haven't tried the oatmeal cookie yet but it's next!"
– SHANE G.
"Both of these cereals taste amazing!! Would recommend!!"
– CONNIE H.
"Love these cereals. They are the best tasting low carb, no sugar, keto I've tasted"
– TORI S.
@KATIED
"Not only is each flavor insanely good AND you're consuming a good amount of protein per serving but the ingredients are what I'm the most impressed about.."
@BRIDGETL
"The ingredient list is impressive, and the taste is fantastic. I can now have a bowl of my favorite cereal, and know that I’m actually getting the nutrition my body needs!"
Limited-edition
variety packs
Variety
4-Pack Cereal
$39
$1.95 per serving
Try our classic Variety pack!
1X FRUITY
1X PEANUT BUTTER
1X FROSTED
1X COCOA
Sweetest Summer
Sampler
$54
$1.80 per serving
Get our best-sellers plus both limited-edition flavors!
1X FRUITY
1X PEANUT BUTTER
1X FROSTED
1X COCOA
1X BANANA MUFFIN
1X FRENCH TOAST
Brunch Favorites Sampler
$79 $69
$1.80 per serving
Try our 6-pack plus get our special edition bowl and spoon set!
1X FRUITY
1X PEANUT BUTTER
1X FROSTED
1X COCOA
1X BANANA MUFFIN
1X FRENCH TOAST
1X BOWL AND SPOON SET
Happiness 100% Guaranteed*
If you’re not completely in love with your cereal, we’ll refund your first case in full.
*See terms of use at magicspoon.com