42,000+ 5-STAR REVIEWS

Miss cereal?

We did, too.

Try our most popular flavors:

Fruity, Frosted, Cocoa and Peanut Butter.

4-5 Net Carbs

140-170 Calories

12-14g Complete Protein

No Artificial Ingredients

BUILD YOUR OWN BOX ->

Take 10% OFF with code:

SPOONMAGIC25

Not sure what to choose?

Grab a fan-favorite bundle ↓

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Build your dream box of cereal, granola & treats.

BUILD YOUR OWN BOX ->

Not sure what to choose?

Grab one of our fan-favorite bundles ↓

Try our 4 most popular flavors:
Fruity, Frosted, Cocoa and PB

SUB & SAVE 20%

$39.00
$39

ONE-TIME PURCHASE

$39.00

The same as the 4-Pack - plus Blueberry Muffin and Cinnamon Toast

SUB & SAVE 20%

$54.00
$59

ONE-TIME PURCHASE

$54.00

Discovery Kit

6-Pack

The ultimate starter pack to explore all products.

SUB & SAVE 20%

$54.00
$59

ONE-TIME PURCHASE

$54.00

Why we created Magic Spoon

Nothing beats a bowl of sugary cereal. Does it have 12-14g of protein per serving? Probably not. But is it delicious? Absolutely.

We craved a cereal that could both fuel us for the day–and taste just like our childhood favorites. We turned up nothing. Why couldn’t we have our cereal… and eat it, too?

That’s why we experimented for over a year to recreate these nostalgic flavors, now upgraded for the 21st-century cereal lover. Meet Magic Spoon. Tastes just like you remember with more protein, zero sugar, and no artificial ingredients.*

Two illustrated male avatars with different hairstyles and expressions in circular frames.

Greg + Gabi,

Co-Founders of Magic Spoon

INTRODUCING

The bowl of your dreams

We’ve reinvented your favorite childhood cereals with zero sugar, 12-14g of protein, and 4-5g of net carbs per serving.* This is the ultimate cereal that tastes too good to be true.

FIND YOUR FLAVOR

But what’s really in the magic… 🪄

HIGH

PROTEIN

12-14g complete

protein per serving.

GLUTEN

FREE

No gluten-containing

ingredients.

KETO-FRIENDLY

4-5g net carbs

per serving

GRAIN

FREE

No wheat, rice or soy.

OG

SUGER

No cane sugar, corn

syrup or sugar alcohols

NATURAL

FLAVORS

No artificial colors or

sweetners.

Bowl of colorful cereal with 'FRUITY' text overlay.Bowl of cereal with 'Peanut Butter' label on top.Bowl of cocoa-flavored cereal with 'COCOA' text overlay.Bowl of cereal labeled 'Cinnamon Roll' on a white background.Bowl of cereal with 'Honey Nut' label on top.
Bowl of purple cereal labeled 'Blueberry Muffin' on a white background.Bowl of cereal with milk labeled 'FROSTED' in blue text.Bowl of cereal with 'Maple Waffle' label on top.Bowl of cereal with sprinkles labeled 'Birthday Cake' on a pink banner.

*Honey Nut contains 1g of sugar per serving.

*Magic Spoon is not a low-calorie food. Our ingredient allulose adds a trivial amount of sugar.

But what’s really

in 
the magic…

Okay, we’ll spill the milk. The secret recipe? It’s all in our unique mix of natural ingredients.

Packed

with protein

With 12-14g of protein per serving, a bowl of Magic Spoon helps you power through the day with less cravings and more energy.

Zero

sugar*

Want to cut back on added sugars? What about empty carbs? Just pour a bowl of your favorite flavors to fuel you up. Perfect for the keto diet.

*Honey Nut flavor contains 1g sugar.

Magically tasty (without the fake stuff!)

Our formula is unbelievably delicious – and made with no grains, no gluten, and no artificial flavors or sweeteners.

MILK PROTEIN BLEND

Whey protein concentrate and casein contain all 9 essential amino acids.

OIL BLEND

Our high-oleic mix of sunflower oil and avocado oil is high in monounsaturated fats. These heart-healthy fats are also found in extra virgin olive oil.

ALLULOSE

A natural “sugar” that tastes just like the one you’re used to, but has almost no glycemic impact and almost zero calories (less than 0.4 cal/g).

MONK FRUIT

A fruit native to Southeast Asia that was first cultivated by Buddhist monks in the 13th century and traditionally used in herbal medicine.

NATURAL FLAVORS

No artificial flavors, colors, or preservatives. Just ingredients that we’re proud of – and of course, taste delicious.

Grain-free & gluten-free

That’s right. No corn or wheat around here. We think everyone should be able to love cereal, no matter what.

Powered by prebiotics

Keep your gut happy with our chicory root inulin, a prebiotic fiber that helps aid in digestion and fuller nutrition.

100% natural ingredients

We’re talking about the real stuff: cocoa powder (sourced from actual cocoa beans), fresh vegetable juices, ground turmeric, peanut butter from peanuts, and you get the point, right?

Real customers. Real reviews.

@UGCCLAUDIA

“Literally blown away with how great these cereals tasted! Packed with 13-14g of protein per bowl, 4g of net carbs, and ZEROg of sugar”

@SOPHIASCH1

"This tasty cereal is the perfect way to start your day and fuel your body. It’s packed with protein and tastes delicious, so you can get up and go"

@BRIDGETL

"Cereal for dessert to treat my inner child? Yes please! 😄"

Happiness 100% Guaranteed*

If you’re not completely in love with your cereal, we’ll refund your first case in full.

TRY NOW