New: French Toast & Banana Muffin🍞🍌

✨High Protein, Keto-Friendly, and 75,000+ 5-Star Reviews✨

✨High Protein, Keto-Friendly, and 75,000+ 5-Star Reviews✨

New: French Toast & Banana Muffin🍞🍌

✨75,000+ 5-Star Reviews✨

✨75,000+ 5-Star Reviews✨

Childhood classics. Grown-up ingredients.

Crispy. Puffy. Crunchy.

Need Magic Spoon on-the-go? We turned our delicious, high-protein cereal into a high-protein Treat! Tastes just like those classic, crispy cereal bars with 11-12g protein, 1g added sugars, and none of the artificial ingredients

"There’s a new magician in the kitchen." Wiggle Line Fast Company logo
"With cereal that tastes this good and offers so much ... Magic Spoon may be the future of breakfast." Wiggle Line Forbes logo
"Magic Spoon has become my new go-to for one simple reason: it's delicious." Wiggle Line Business Insider Logo

High Protein

12g-14g complete protein in every bowl.

Keto- Friendly

4g-5g net carbs per bowl.

Sweet & Delicious

Tastes just like you remember, only better.

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A whole
world of

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A whole world
of flavor.

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I just ate delicious cereal for dinner and the last time I did that was my sophomore year in college!

Kelly Leveque

Holistic Nutritionist, Wellness Expert, and Celebrity Health Coach

Holistic nutritionist Kelly LeVeque
When they said ‘Breakfast of Champions’, they meant Magic Spoon.

Priscilla Frederick-Loomis

Olympian, Entrepreneur, Radio Personality, Podcast Host & Public Speaker

Olympian Priscilla Frederick-Loomis
Magic Spoon is my adult life and kid life smashed into one fantastic box of cereal.

Natalie Duran

Rock Climber, Ninja Warrior, Neuroscientist, Producer

Rock Climber Natalie Duran

Why did we grow up, but our cereal didn't?