✨ High Protein, Keto-Friendly, and 60,000+ 5-Star Reviews ✨

✨ 60,000+ 5-Star Reviews  ✨

Fruity

7oz Box

Rated 4.9 out of 5
Based on 2478 reviews

A fruity cereal that isn’t loopy. We’ve reimagined your favorite fruit-forward childhood cereal with 4g net carbs, 13g complete protein, 140 calories, and no artificial ingredients.

Best Seller Tag

Fruity

7oz Box

Rated 4.9 out of 5
Based on 2478 reviews

A fruity cereal that isn’t loopy. We’ve reimagined your favorite fruit-forward childhood cereal with 4g net carbs, 13g complete protein, 140 calories, and no artificial ingredients.

Fruity

Ingredients:

How do we stack up to the “classics”?

Protein Net carbs Sugar Grain free Gluten free
Magic spoon 13-14g 4g 0g Yes Yes
Froot Loops 2g 30g 11g No No
Reese's Puffs 3g 27g 11g No No
Frosted Flakes 1g 32g 13g No No
Cocoa puffs 1g 30g 12g No No

What Spooners are saying

average rating 4.9 out of 5
Based on 2478 reviews
  • 5 Stars
    2241 Reviews
  • 4 Stars
    216 Reviews
  • 3 Stars
    5 Reviews
  • 2 Stars
    3 Reviews
  • 1 Star
    13 Reviews
99% of reviewers would recommend this product to a friend
Customer photos and videos
Review posted
Reviewed by Rhea S.
Verified Buyer
Rated 5 out of 5

Better Taste than Fruit Loops and my kids agree

Amazing taste, no nasty dyes, no nasty gritty milk at the end of your bowl. Best ingredients. We love this cereal!!

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Reviewed by Tammy D.
Verified Buyer
Rated 5 out of 5

Love this flavor!

My grandkids love this cereal! It's their favorite flavor.

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Reviewed by KAREN M.
Verified Buyer
Rated 5 out of 5

GREAT!

These are so great! I loved Fruit Loops growing up. These are Fruit Loop like for sure! Love it!

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Reviewed by Bryce C.
Verified Buyer
Rated 5 out of 5

So good.

if you had me a bowl of cereal with me, blindfolded, I want to be able to tell that this is gluten-free, dairy-free, everything free, you get it. The softness of the cereal itself is on a whole other level.

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Reviewed by Burma M.
Verified Buyer
Rated 5 out of 5

must have product

grandson loves em

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Frequently Asked Questions

We spent over a year working through hundreds of formulations in a quest to recreate our favorite childhood cereals that wouldn't give us a sugar crash. We eventually figured out a way to include all of the good stuff you want—like protein and healthy fats—without any of the high sugar you don’t. Magic Spoon contains 0g sugar across most flavors, and 1g of sugar in Honey Nut.

Yes. Magic Spoon is perfect for anyone on a ketogenic or low carb diet. Each serving has 4g net carbs, and 0.5-1.5g saturated fats from a blend of high-oleic sunflower oil and avocado oil.

In fact, one of the reasons we created this in the first place is that we couldn’t find a cereal to fit into our low carb lifestyles, and we missed our childhood cereals more than anything else (yes, even pizza).

Not all carbs are created equal. Fiber and (most) natural sweeteners don’t affect your blood sugar, so they’re stripped out to get “net carbs,” which you can think of as the active carbs that affect your body.

In our case, net carbs = total carbs - allulose - fiber.

Yep! Kids love Magic Spoon because it tastes just like their sugary favorites, and you’ll love it because you know they’re getting the protein growing kids need and none of the sugar they don’t.

Go with your favorite or with whatever’s in the fridge—Magic Spoon is delicious with any kind of milk, from whole milk, to oat milk, to almond (our favorite!). If you want to get really creative, try it as a topping for yogurt or even a frozen dessert!

It tastes just like you remember—only better ;) If you’re curious about a specific flavor, check out the flavor page and the reviews! If you still need help, feel free to email us.

Even though Magic Spoon looks and tastes like most cereals you’ll find at the grocery store, it's closer to a high-end protein bar or keto smoothie. And at $1.95 per bowl, it’s more cost-effective than many other typical breakfast options (not to mention your morning coffee)! Making cereal with high protein and low sugar means working with more expensive ingredients than just sugar, corn, and wheat, but it’s all part of our commitment to bring you the best!

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