We've spent years perfecting our recipes in our quest to reimagine our favorite childhood breakfasts and snacks, swapping sugar and grains for high quality protein sources and natural sweeteners. Try our Cereal, Treats, and Granola to fuel your own kind of high-protein, gluten-free, keto-friendly magic!

Not all carbs are created equal. Fiber and (most) natural sweeteners don’t affect your blood sugar, so they’re stripped out to get “net carbs,” which you can think of as the active carbs that affect your body.

In our case, net carbs = total carbs - allulose - fiber.

Whether it's our cereal, treats, or granola, Magic Spoon tastes just like you remember—only better ;) If you’re curious about a specific flavor, check out the flavor page and the reviews! If you still need help, feel free to email us.

Yes! Just one serving of Magic Spoon Cereal, Treats, or Granola has 11-14 grams of high quality protein– that covers 22-26% of an average daily protein intake! In addition, Magic Spoon is also keto-friendly, gluten-free, and grain-free.

At $1.95 per bowl of cereal, $2.78 per bowl of granola, or $2.43 per Treat, our products are more cost-effective than many other typical breakfast options (not to mention your morning coffee)!

Making products with high protein means working with more expensive ingredients than just sugar, corn, and wheat, but it’s all part of our commitment to bring you the best!

New flavors drop every few months—and sometimes sooner! Be the first to know when something new is on the horizon by signing up for our newsletter or SMS list.

Full nutritional info for any of our products can be found on its product page.