You’ve never had a bar like this
Meet the wildly delicious and seriously nutritious high-protein Cereal Bar that will keep you feeling full, refueled, and ready for anything.
You’ve never had a bar like this
Meet the wildly delicious and seriously nutritious high-protein Cereal Bar that will keep you feeling full, refueled, and ready for anything.
A new way to refuel
Forget what you think you know about too-sweet cereal bars and chalky protein bars. We took the serious nutrition of our bestselling cereal and turned it into a crunchy bar that’s packed with flavor, so you can pack more into your day.
News you can eat
Put us to the taste-test, and power your day with a new kind of bar.
Bundle up
with our new fall flavors
Cozy up to this delicious duo: Apple Cinnamon & Salted Caramel. We took your favorite childhood cereal and spiced it up with 14g protein, 0g sugar, and only 4g net carbs. Indulge in the taste of warm cinnamon and crisp apples, then go in for a sweet and salty snack. It’s the season for seconds.
INTRODUCING
The bowl of
your dreams
Get your apple pie and candy fix – minus the sugar crash. Enjoy the flavors as is, or try this sweet hack: mix them together for a bonus caramel apple in each bowl!
We’re building
some buzz
“Magic Spoon is an adult version of what you loved as a kid — without the sugar, carbs, or guilt.”
“With cereal that tastes this good and offers so much nutritional value...Magic Spoon may be the future of breakfast.”
“They taste really, really good. Like, you wouldn't know they're healthy kinda good. And they are super healthy.”
Packed
with protein
With 14g of high-quality protein per serving, our bowl of cereal will actually keep you full. Say goodbye to morning stomach growls and counting down the minutes till lunch.
Low carb and
0g sugar
Other breakfast cereals or high-protein snacks (even “healthy” ones) are chock full of sugar and carbs. With only 4g net carbs and 0g sugar, there’s no crash with Magic Spoon. It’s also perfect for the keto diet and low-carb lifestyles.
Over 50,000 5-star reviews
“Normal cereal is ALL sugar and grain - this is PROTEIN. Make the right choice.”
SHANE G.
“My son literally stole my bowl of cereal from me. 1000000% worth the price.”
SAM L.
“This totally hits my cereal craving while on keto.”
TORI S.
Cheaper than
a protein bar
At only $1.80 per serving, a bowl of Magic Spoon for breakfast costs less than a protein bar, shake, or smoothie, and it is even cheaper than your morning coffee! Plus, it’ll keep you fuller, for longer.
Gluten-Free
& Grain-Free
Gluten and grains can wreak havoc on your digestive systems and create “brain fog”.
That’s why Magic Spoon is 100% gluten-free and grain-free.
Tastes like
you remember
It took us over a year to replicate the same delicious taste and texture of your favorite childhood breakfast cereals — without any of the junk.
Limited-edition
variety packs
Variety
4-Pack Cereal
$39
$1.95 per serving
Try our classic variety pack!
1X FRUITY
1X PEANUT BUTTER
1X FROSTED
1X COCOA
Bundle Up
Bundle
$54
$1.80 per serving
Try our limited-edition 6-pack!
1X FRUITY
1X PEANUT BUTTER
1X FROSTED
1X COCOA
1X APPLE CINNAMON
1X SALTED CARAMEL
Super Spooner
Starter Pack
$78 $69
$1.80 per serving
Try our limited-edition bundle!
1X FRUITY
1X PEANUT BUTTER
1X FROSTED
1X COCOA
1X CINNAMON ROLL
1X BLUEBERRY MUFFIN
1X BOWL AND SPOON SET
Happiness 100% Guaranteed
If you’re not completely in love with your cereal, we’ll refund your first case in full.