You’ve never had a bar like this
Meet the wildly delicious and seriously nutritious high-protein Cereal Bar that will keep you feeling full, refueled, and ready for anything.
You’ve never had a bar like this
Meet the wildly delicious and seriously nutritious high-protein Cereal Bar that will keep you feeling full, refueled, and ready for anything.
A new way to refuel
Forget what you think you know about too-sweet cereal bars and chalky protein bars. We took the serious nutrition of our bestselling cereal and turned it into a crunchy bar that’s packed with flavor, so you can pack more into your day.
News you can eat
Put us to the taste-test, and power your day with a new kind of bar.
From cookie jar to cereal box…
Bite into the soft-baked goodness of our newest flavor: Sugar Cookie. With each batch, we baked in 13g protein, 3g net carbs, and 0g total sugar. Taste the delicious, vanilla-frosted flavor and leave no crumbs behind.
INTRODUCING
The batch of your dreams
Holiday cookies come in all shapes and sizes – yes, even a cereal loop. How did we keep that same, irresistible taste? Well, that’s just the icing on the cookie. Sugar Cookie, that is.
We’re building
some buzz
“Magic Spoon is an adult version of what you loved as a kid — without the sugar, carbs, or guilt.”
“With cereal that tastes this good and offers so much nutritional value...Magic Spoon may be the future of breakfast.”
“They taste really, really good. Like, you wouldn't know they're healthy kinda good. And they are super healthy.”
More protein
with each bite
With 13g of high-quality protein per serving, our bowl of cereal will actually keep you full. Say goodbye to morning stomach growls and counting down the minutes till lunch.
0g sugar
per bowl
Want to cut back on added sugars and empty carbs? Our unique blend of sweeteners locks in that same, delicious taste, but with 0g of sugar. And with 3g of net carbs per serving, it’s perfect for the low-carb lifestyle.
Over 50,000 5 star reviews
“Normal cereal is ALL sugar and grain - this is PROTEIN. Make the right choice.”
SHANE G.
“My son literally stole my bowl of cereal from me. 1000000% worth the price.”
SAM L.
“This totally hits my cereal craving while on keto.”
TORI S.
Cheaper than
a protein bar
At only $1.80 per serving, a bowl of your favorite flavors costs less than a protein bar, shake, or smoothie, and is even cheaper than your cup of coffee! Plus, it’ll keep you fuller – for much longer.
Gluten-Free
& Grain-Free
Magic Spoon is 100% gluten-free and grain-free.
Tastes like
you remember
It took us over a year to recreate your favorite childhood cereals with more protein and less sugar. Dig into that same delicious taste with a nostalgic crunch.
Limited edition
variety packs
Variety
4-Pack Cereal
$39
$1.95 per serving
Try our classic variety pack!
1X FRUITY
1X PEANUT BUTTER
1X FROSTED
1X COCOA
Holiday Variety
Pack
$49 45
$2.25 per serving
Try our limited-edition Holiday Variety Pack!
1X FRUITY
1X PEANUT BUTTER
1X FROSTED
1X COCOA
1X SUGAR COOKIE
Holiday Super
Starter Pack
$78 $69
$1.80 per serving
Try our limited edition bundle!
1X FRUITY
1X PEANUT BUTTER
1X FROSTED
1X COCOA
1X MAPLE WAFFLE
1X SUGAR COOKIE
1X BOWL AND SPOON SET
Happiness 100% Guaranteed
If you’re not completely in love with your cereal, we’ll refund your first case in full.