✨High Protein, Keto-Friendly, and 75,000+ 5-Star Reviews✨

Limited: Pumpkin Spice & Salted Carmel🍂🎃

Try BRAND NEW Crispy, Protein Treats!

✨75,000+ 5-Star Reviews✨

Limited: Pumpkin Spice & Salted Carmel🍂🎃

Try BRAND NEW Crispy, Protein Treats!

HIGH
PROTEIN

14g complete protein per serving.

Keto-
FRIENDLY

4-5g net carbs per serving.

0G
SUGAR

No cane sugar, corn syrup, or sugar alcohols.

GLUTEN
FREE

No gluten-containing ingredients.

GRAIN
FREE

No wheat, rice, or soy.

NATURAL
FLAVORS

No artificial colors or sweeteners.

Ingredients: Tapioca Starch

Tapioca Starch

Tapioca is made from cassava, a starchy root consumed by over half a billion people and naturally gluten-free.

Natural Flavors

Natural Flavors

We never use any artificial flavors, colors, or preservatives.

How do we stack up to the “classics”?

Nutrition comparison chart
Protein Net carbs Sugar Grain free Gluten free
Magic spoon 13-14g 4g 0g Yes Yes
Froot Loops 2g 30g 11g No No
Reese's Puffs 3g 27g 11g No No
Frosted Flakes 1g 32g 13g No No
Cocoa puffs 1g 30g 12g No No

NORMALIZED PER 37G. INFORMATION AS OF JANUARY 2022.

What Spooners are saying

average rating 4.7 out of 5
Based on 44048 reviews
  • 5 Stars
    35276 Reviews
  • 4 Stars
    7185 Reviews
  • 3 Stars
    625 Reviews
  • 2 Stars
    360 Reviews
  • 1 Star
    602 Reviews
96% of reviewers would recommend this product to a friend
Review posted
Reviewed by Lauren W.
Verified Buyer
Rated 5 out of 5

The bars are the best!

The bars are my absolute favorite! All of the flavors are delicious!

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Reviewed by Patricia F.
Verified Buyer
Rated 5 out of 5

Nice variety

I especially liked the fruit loops!!

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Review posted
Reviewed by ricky s.
Verified Buyer
Rated 5 out of 5

Good

My daughter type 1 diabetic, so this cereal works great, buy I honestly don't know if I can afford it going forward. Because the size of the box it they last 2 days each, and that's all she eats for breakfast. So I literally go through 3 boxes a week. That's about $130 a month for just breakfast.

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Reviewed by Wendy S.
Verified Buyer
Rated 5 out of 5

So far

So good. I’ve only had the salted caramel so far. I hope you make this a permanent flavor. I love it.

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Review posted
Reviewed by Art S.
Verified Buyer
Rated 5 out of 5

Mr

Excellent

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Frequently Asked Questions

We spent over a year working through hundreds of formulations in a quest to recreate our favorite childhood cereals that wouldn't give us a sugar crash. We eventually figured out a way to include all of the good stuff you want—like protein and healthy fats—without any of the high sugar you don’t. Magic Spoon contains 0g sugar across most flavors, and 1g of sugar in Honey Nut.

Yes. Magic Spoon is perfect for anyone on a ketogenic or low carb diet. Each serving has 4g net carbs, and 0.5-1.5g saturated fats from a blend of high-oleic sunflower oil and avocado oil.

In fact, one of the reasons we created this in the first place is that we couldn’t find a cereal to fit into our low carb lifestyles, and we missed our childhood cereals more than anything else (yes, even pizza).

Not all carbs are created equal. Fiber and (most) natural sweeteners don’t affect your blood sugar, so they’re stripped out to get “net carbs,” which you can think of as the active carbs that affect your body.

In our case, net carbs = total carbs - allulose - fiber.

Go with your favorite or with whatever’s in the fridge—Magic Spoon is delicious with any kind of milk, from whole milk, to oat milk, to almond (our favorite!). If you want to get really creative, try it as a topping for yogurt or even a frozen dessert!

And if milk isn't your thing, try our Treats instead! These portable, pocket-sized Treats are ready to power you on the go, wherever you go.

It tastes just like you remember—only better ;) If you’re curious about a specific flavor, check out the flavor page and the reviews! If you still need help, feel free to email us.

Even though Magic Spoon looks and tastes like most cereals you’ll find at the grocery store, it's closer to a high-end protein bar or keto smoothie. And at $1.95 per bowl, it’s more cost-effective than many other typical breakfast options (not to mention your morning coffee)! Making cereal with high protein and low sugar means working with more expensive ingredients than just sugar, corn, and wheat, but it’s all part of our commitment to bring you the best!

New flavors drop every few months—and sometimes sooner! Be the first to know when something new is on the horizon by signing up for our newsletter or SMS list.

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