You’ve never had a bar like this
Meet the wildly delicious and seriously nutritious high-protein Cereal Bar that will keep you feeling full, refueled, and ready for anything.
You’ve never had a bar like this
Meet the wildly delicious and seriously nutritious high-protein Cereal Bar that will keep you feeling full, refueled, and ready for anything.
A new way to refuel
Forget what you think you know about too-sweet cereal bars and chalky protein bars. We took the serious nutrition of our bestselling cereal and turned it into a crunchy bar that’s packed with flavor, so you can pack more into your day.
News you can eat
Put us to the taste-test, and power your day with a new kind of bar.
From cookie jar to cereal box…
Bite into the soft-baked goodness of our newest flavor: Sugar Cookie. With each batch, we baked in 13g protein, 3g net carbs, and 0g total sugar. Taste the delicious, vanilla-frosted flavor and leave no crumbs behind.
INTRODUCING
The batch of your dreams
Holiday cookies come in all shapes and sizes – yes, even a cereal loop. How did we keep that same, irresistible taste? Well, that’s just the icing on the cookie. Sugar Cookie, that is.
We’re building
some buzz
“Magic Spoon is an adult version of what you loved as a kid — without the sugar, carbs, or guilt.”
“With cereal that tastes this good and offers so much nutritional value...Magic Spoon may be the future of breakfast.”
"Magic Spoon has become my new go-to for one simple reason: it's delicious"
Packed
with protein
With 13-14g of high-quality protein per serving, a bowl of Magic Spoon helps you power through the day with less cravings and more energy.
0g sugar
per serving
Want to cut back on added sugars? What about empty carbs? Just pour a bowl of your favorite flavors to fuel you up. Perfect for the keto diet.
Over 50,000 5 star reviews
“Normal cereal is ALL sugar and grain - this is PROTEIN. Make the right choice.”
SHANE G.
“My son literally stole my bowl of cereal from me. 1000000% worth the price.”
SAM L.
“This totally hits my cereal craving while on keto.”
TORI S.
Cheaper than
a protein bar
Packed with premium ingredients, we think that’s quite a bang for your bowl. Costs less than a typical protein bar, smoothie, or even your morning coffee! And when each serving is packed with 14g of protein, just a bowl can satisfy your cravings.
100% Gluten-Free
& Grain-Free
That’s right. No corn or wheat around here. We think everyone should be able to love cereal, no matter what.
Tastes like
you remember
It took us over a year to recreate your favorite childhood cereals with more protein and less sugar. Dig into that same delicious taste with a nostalgic crunch.
Limited edition
variety packs
Variety
4-Pack Cereal
$39
$1.95 per serving
Try our classic variety pack!
1X FRUITY
1X PEANUT BUTTER
1X FROSTED
1X COCOA
Ultimate Holiday
Batch
$59 54
$1.80 per serving
Try our limited-edition Holiday Variety Pack!
1X FRUITY
1X PEANUT BUTTER
1X FROSTED
1X COCOA
1X MAPLE WAFFLE
1X SUGAR COOKIE
Super Duper Spooner Pack
$79 $69
$1.80 per serving
Try our limited-edition bundle featuring our special bowl and spoon set!
1X FRUITY
1X PEANUT BUTTER
1X FROSTED
1X COCOA
1X CINNAMON ROLL
1X BLUEBERRY MUFFIN
1X BOWL SET
Happiness 100% Guaranteed
If you’re not completely in love with your cereal, we’ll refund your first case in full.
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