Miss Cereal

Missed cereal?

We did too.

Let’s be real. Nothing beats a nostalgic bowl of sugary cereal. Is it the smartest choice for a grown-up? Probably not. But is it delicious? Absolutely.

We craved a cereal that could both fuel us for the day–and taste just like our childhood favorites. We turned up nothing. Why couldn’t we have our cereal… and eat it, too?

That’s why we experimented for over a year to recreate these nostalgic flavors, now upgraded for the 21st-century cereal lover. Meet Magic Spoon. Tastes just like you remember with less sugar, more protein, and no artificial ingredients.

Greg + Gabi,

Co-Founders of Magic Spoon

INTRODUCING

The bowl of

your dreams

We’ve reinvented your favorite childhood cereals with 0g of sugar*, 4-5g of net carbs, and 12-14g of protein per serving. This is the ultimate cereal that tastes too good to be true.

TRY NOW

*Honey Nut contains 1g of sugar per serving.

We’re building

some buzz...

“Magic Spoon is an adult version of what you loved as a kid — without the sugar, carbs, or guilt.”

“With cereal that tastes this good and offers so much nutritional value...Magic Spoon may be the future of breakfast.”

"Magic Spoon has become my new go-to for one simple reason: it's delicious"

Packed

with protein

With 13-14g of high-quality protein per serving, a bowl of Magic Spoon helps you power through the day with less cravings and more energy.

0g of sugar

per serving

Want to cut back on added sugars? What about empty carbs? Just pour a bowl of your favorite flavors to fuel you up. Perfect for the keto diet.

Magically tasty, without the fake stuff

Our formula is unbelievably delicious – and made with no grains, no gluten, and no artificial flavors or sweeteners.

MILK PROTEIN BLEND

Whey protein isolate and casein have perfect amino acid profiles and smooth textures.

OIL BLEND

Our high-oleic sunflower oil contains the same healthy monounsaturated fats found in extra virgin olive oil, and avocado oil packs in vitamin E and antioxidants.

ALLULOSE

A natural “sugar” found in things like figs & maple syrup, allulose tastes just like regular sugar but has almost no calories and no impact on blood sugar.

MONK FRUIT

A fruit native to Southeast Asia that was first cultivated by Buddhist monks in the 13th century and traditionally used in herbal medicine.

NATURAL FLAVORS

No artificial flavors, colors, or preservatives. Our flavors are made with things like cocoa powder, cinnamon, and honey.

$1.80

per serving

Packed with premium ingredients, we think that’s quite a bang for your bowl. Costs less than a chalky protein bar, smoothie, or even your morning coffee! And when each serving is full of 14g of protein, just a bowl can satisfy your cravings.

100% Gluten-Free

& Grain-Free

That’s right. No corn or wheat around here. We think everyone should be able to love cereal, no matter what.

Tastes just like

you remember

We reimagined your childhood favorite cereals to fuel your days… without slowing you down. Same, nostalgic flavors. Now packed with high-quality ingredients.

Real customers, real reviews.

@UGCCLAUDIA

“Literally blown away with how great these cereals tasted! Packed with 13-14g of protein per bowl, 4g of net carbs, and ZEROg of sugar”

@LIOBEE

“Mornings have been a little easier here lately with Magic Spoon. They are super yummy! The flavors are nostalgic like cereals from our childhood but they are sugar free, and HIGH in protein! 🤤

@BRIDGETL